Do you have a memorable and distinctive sound-logo?
What sounds do your products make?
What does your website sound like?
What does your Point of Sale sound like?
Are your sounds consistent with each other?
What does your brand sound like?
What is the soundscape of your industry?
Who and what is the market listening to?
Are you branding the sound elements in your brand experience?
If you have a look-and-feel, why would you not
have a sound?
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